- #Trademark my logo and name license
- #Trademark my logo and name plus
- #Trademark my logo and name series
That’s not illegal, even if the trademark itself will have no actual protection under IP law. You can even add a ™ symbol to your product labels without actually registering it. If you’re happy to take the risks that come with failing to protect your logo, you can choose to do that – and indeed, some start-ups choose to do exactly that, until they see their brand as having a value that’s worth protecting. Strictly speaking, you’re not legally obliged to register your logo as a trade mark. So if you register your logo as a trade mark, for instance, other businesses won’t be able to use that logo in an attempt to ‘pass off’ their product or service as yours.
#Trademark my logo and name license
Once a trademark is registered, you have the exclusive rights to use, license and sell it. On the other hand, the shape of a new ergonomic chair aboard that plane would be a design. IP Australia, who are responsible for registering trademarks in Australia, give the example of the flying red kangaroo on the tail of Qantas planes – that’s a trademark. A trademark can even be a sound, a scent, a particular way that your product is packaged, or a combination of any of these things. Virtually anything can be a trademark – your logo can be a trademark, sure, but so can a word, phrase, letter or number that you want people to associate with your business.
Designs have to be new to be registered, whereas trademarks don’t.Ī trademark is your brand identity. Designs are subject to their own intellectual property (IP) laws, which refer specifically to the shape, configuration, pattern or ornamentation of a particular product. Legally, it’s not even considered a design. It’s not a business name, which has to be registered with the Australian Securities and Investments Commission (ASIC). For that matter, your logo is automatically copyrighted when it’s created, and that copyright most likely belongs to the graphic designer who worked on it, so you’ll want to make sure they transfer that copyright over to you. It’s not a copyright, which is created automatically as soon as a particular work – like a movie, a book, or even this article – is created. The easiest way to understand what a trademark is might be to understand what a trademark is not.
#Trademark my logo and name plus
It costs £200 to apply for one class, plus £50 for each additional class.A trademark is, essentially, a form of brand protection that sets your business apart from your competitors. If you cannot apply onlineįill in a paper application form to apply by post. If you decide to continue with your registration, you pay another £100, plus another £25 for each additional class. You’ll get 28 days to decide whether to continue. You’ll get a report telling you if your application meets the rules.
You pay £100, plus £25 for each additional class. You then pay £50 for each additional version of your trade mark, up to a maximum total of 6.
#Trademark my logo and name series
If you’re making a series application the first 2 versions of the trade mark are included in the fee. It costs £170 to register a single trade mark in one class. For example, they could buy the website domain for your brand name if it is available. Until your trade mark is registered this means someone else could use details from it. Your application will be published online when you apply.
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